News Details

FOR IMMEDIATE RELEASE 

Contact:
Kate Harbinson, Communications Coordinator
T: 877-500-7545

Weekend to End Breast Cancer Walkers Finish Their 60 km Journey Today at Northlands

900 participants raise over $2.1 million in event benefiting the Alberta Cancer Foundation

(Edmonton, August 10) This morning walkers in the Weekend to End Breast benefiting the Alberta Cancer Foundation began the final half of their heroic 60 km journey. The event concludes today with an emotional closing ceremony at Northlands (Agricom) at 3:30 p.m. Family, friends, and supporters will be present to greet and cheer on the Walkers as they make their way to the finish.

The visuals should be stunning as walkers will walk down a pink carpet to the finish line.

Yesterday, the Alberta Cancer Foundation announced that 900 participants raised over $2.1 million for breast cancer research, treatment and care in Alberta. This multi-day event held in Calgary and Edmonton is the largest breast cancer fundraiser in the province. Events in 2005, 2006 and 2007 generated net revenue of over $17 million.

“Everyone participating this weekend is a true hero in the fight against breast cancer,” says Linda Mickelson, CEO of the Alberta Cancer Foundation. We hope everyone will help us make next year’s event just as successful by registering now for the 2009 Weekend to End Breast Cancer.”
                                                                                                                                        
Weekend to End Breast Cancer funding from the past 3 years launched the Alberta Breast Cancer Research Initiative, purchased a new mobile screening van, provided bridge funding of herceptin for more than 180 women, and sponsored a breast health education conference in Calgary.

For more information about the event, or to register as a participant for next year, contact (780) 424-WALK (9255), or sign up online at www.endcancer.ca. Visit Closing Ceremonies and register on-site for 2009!

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About the Alberta Cancer Foundation
The Alberta Cancer Foundation is the registered charity dedicated to raising funds for the Alberta Cancer Board, a world leader in the fight against cancer. Foundation funding supports cancer research, prevention and screening initiatives, and patient care programs at the Cross Cancer Institute in Edmonton, the Tom Baker Cancer Centre in Calgary, and 15 other Alberta Cancer Board cancer centres throughout the province.

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FOR IMMEDIATE RELEASE 

Contact:
Kate Harbinson, Communications Coordinator
T: 877-500-7545

1,321 PARTICIPANTS BEGIN DAY TWO OF 60-KM WEEKEND TO END BREAST CANCER WALK RAISING $4 MILLION

Walkers will finish the last 30 km of their 60 km journey at the Northlands AgriCom

(Edmonton, August 12) - Yesterday, the Alberta Cancer Foundation announced that 1,321 participants raised $4 million in Edmonton’s 2nd annual  Weekend to End Breast Cancer event, a 60 kilometre walk to raise funds for breast cancer research and care in Alberta. The multi-day event was held in Calgary two weeks ago and both events together raised $9.6 million this year. Weekend events in 2005 and 2006 netted over $12 million in Alberta. The third annual Weekend to End Breast Cancer in Edmonton is already planned for August 8 - 10, 2008.

Walkers set out early yesterday morning after an emotional Opening Ceremony at Northlands AgriCom. Hours later, they arrived at a “Tent City” erected in Callingwood Park, where they were greeted by hot showers, meals and entertainment. Perhaps a little weary from their 30 kilometre trek the day before, participants had no problem finding the drive to get up early this morning and continue on the last 30 kilometres to the finish line.

Hundreds of Volunteers and Crew Members are on hand to provide support over the course of the two day event including meals, water and snack stops, gear transport, portable restrooms, safety on the streets, and comprehensive medical services.

“Everyone involved in the Weekend displays what it means to be a hero. The Volunteers, Crew members and local authorities ensure everyone’s safety but the spirit and enthusiasm of the walkers every step of the way is remarkable,” said Linda Mickelson, CEO of the Alberta Cancer Foundation. “Months of planning go into this event with regard to the route and street safety; providing plenty of Pit Stops for Walkers to re-hydrate and refuel; and we’ve got a great volunteer medical response team on hand at all times to help with blisters, dehydration, or any other medical issues. In addition,” says Mickelson, “People along the route are showing tremendous support and encouragement with signs, pink ribbons, decorations and applause that keeps us going strong.”

“This event is for people wanting to do something big in the fight against breast cancer,” said Dr. Carol Cass, Director of the Cross Cancer Institute, who addressed walkers at last night’s camp. “Our mobile screening program and breast cancer research program is getting a real boost as a result of their passion and commitment. It’s inspiring to see and it’s what has made the Weekend to End Breast Cancer the most successful breast cancer fundraiser in Alberta!”

The Alberta Cancer Foundation is supporting more than 30 new breast cancer research programs in Calgary, Edmonton and Lethbridge with proceeds from the Weekend to End Breast Cancer. Funds raised through the 2007 events will purchase new technology and additional mobile units for the province-wide breast screening program. Screen Test visits over 100 rural communities throughout Alberta each year making mammograms more easily accessible for thousands of women. 

For more information about the event, or to register as a participant for next year, please contact (780) 424-9255, or sign up online at www.endcancer.ca. Visit Opening Ceremonies, Camp or Closing Ceremonies and register on-site for 2008!

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About the Alberta Cancer Foundation
The Alberta Cancer Foundation is the registered charity dedicated to accepting and raising funds for Alberta Cancer Board programs and treatment centers throughout Alberta. Funds will be used to support the province-wide breast screening initiative and innovative cancer research for the development of new treatments and compassionate care at the Cross Cancer Institute in Edmonton, the Tom Baker Cancer Centre in Calgary, and 15 other Alberta Cancer Board cancer centers.

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FOR IMMEDIATE RELEASE

Contact:
Kate Harbinson, Communications Coordinator
T: 877-500-7545

1,321 PARTICIPANTS RAISE $ 4 MILLION IN 60-KILOMETRE WALK FOR BREAST CANCER

 The Alberta Cancer Foundation to benefit from millions raised in two-day walk.

(Edmonton, August 11) Today, the Alberta Cancer Foundation announced that 1,321 participants raised $ 4 million in its annual Weekend to End Breast Cancer event. This multi-day event held in Edmonton and Calgary is the largest breast cancer fundraiser in Alberta. Events in 2005 and 2006 generated net revenue of $12.3 and the two events together raised $ 9.6 this year. The third annual Weekend to End Breast Cancer in Edmonton is already planned for August 8-10, 2008.

After an uplifting Opening Ceremony at the Northlands AgriCom, participants embarked on the first 30 kilometers of their walk throughout the city. Tonight, they camp at Callingwood Park as they rest up for the final 30 kilometres on Sunday. Their weekend journey ends tomorrow with an inspiring Closing Ceremony at Northlands AgriCom at 4:00pm. Family, friends, and supporters are invited to greet and cheer on the Walkers as they make their way to the finish. 

“Everyone participating this weekend is a true hero in the fight against breast cancer. We’re very grateful to all the Walkers, Crew, Volunteers, Donors, and the entire community for their amazing support,” said Linda Mickelson, CEO of the Alberta Cancer Foundation. “Together we are having a real impact on critical research and screening programs in this province that will save lives, and we’re not finished yet. We hope everyone will help us make next year’s event just as successful by registering now for the 2008 Weekend to End Breast Cancer.”

“The Weekend to End Breast Cancer is helping us build a world-class breast cancer research program in Alberta. Thanks to these walkers and their donors we’ve acquired specialized equipment and funds for research projects that otherwise would not be happening here,” said Dr. John Mackey, breast cancer researcher and oncologist at the Cross Cancer Institute.

Prior to the Weekend to End Breast Cancer, the Alberta Cancer Foundation was awarding approximately $300,000 annually to breast cancer researchers in Alberta. Ten grants have already been approved for funding in 2007, bringing the number of Weekend to End Breast Cancer funded research grants to more than 30, and the total invested in breast cancer research, screening and patient programs to more than $12 million.

For more information about the event, or to register as a participant for next year, contact (780) 424-9255, or sign up online at www.endcancer.ca. Visit Opening Ceremonies, Camp or Closing Ceremonies and register on-site for 2008! 

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About the Alberta Cancer Foundation
The Alberta Cancer Foundation is the registered charity dedicated to accepting and raising funds for Alberta Cancer Board programs and treatment centers throughout Alberta. Funds will be used to support the province-wide breast screening initiative and innovative cancer research for the development of new treatments and compassionate care at the Cross Cancer Institute in Edmonton, the Tom Baker Cancer Centre in Calgary, and 15 other Alberta Cancer Board cancer centers.